AP | Portugal Tech Language Solutions' content curation not only aims to disseminate knowledge, by embracing this important role, we also take the selection of the best and most valid content in multiple areas very seriously.
Information remains a powerful weapon, even more, in the circumstances around the world these days.
First up, Zoomtopia
At its fourth annual Zoomtopia event, videoconferencing platform Zoom unveiled a host of new features aimed at improving the in-meeting experience for its more than 300 million daily active participants.
The company highlighted its introduction of Zapps — applications that can be used within Zoom to help improve productivity and create a more engaging experience.
According to Zoom, Zapps eliminate the need for users to switch between multiple applications on their desktop, allowing them to quickly streamline permissions, grant document accessibility, and collaborate on screen.
How to combat technostress
It’s just after 5 pm and your phone buzzes. You have two Slack notifications from your manager; email notification to set up a Zoom meeting tomorrow; and a request for a Google Hangout from a potential new client.
It may technically be the end of the working day, but since you’re at home and still in front of the computer, you may as well answer those emails now. After all, it's been months since you've last seen your boss in the office – you don’t want them to think you’re slacking off.
There's even a name for it: "technostress" – a specific kind of stress relating to the various technologies we engage with or feel compelled to engage with more than we’d like.
If the above sounds familiar, it’s because navigating multiple technologies on a daily basis has become the norm. There's even a name for it: "technostress" – a specific kind of stress relating to the various technologies we engage with or feel compelled to engage with more than we’d like.
Google announces new search updates
Google has announced a range of new updates for search, which provide varying levels of functionality for brands, and are worth noting within your SEO approach.
The main focus, of course, is on helping people find the information they need, so they're not specifically aligned with brand queries. But some of them will be search considerations - here's a look at each new element and what it could mean for marketers.
What does 5G do?
What does 5G do? It makes data a lot faster. Things that are possible but suboptimal on middling connections now — say, live-streamed video — should become much more reliable. Things that are on the edge of possibility now — like decent-quality AR and VR — should become much more mainstream.
And there can just be…more, of everything. An AR experience that today places an object into 3D space might be able to handle an entire roomful of objects tomorrow. One live video stream going to a device might become three or four simultaneous streams, with users able to move seamlessly between them without a stutter or glitch and with less compression required all around.
Hum, whistle, or sing for 10-15 seconds
Google just launched its "hum to search" feature, which allows users to hum, whistle, or sing for 10-15 seconds in order to identify a song. The technology doesn't expect the user to be a perfect singer — the results are based on the tune. Once the results pop up, the user can pick the song they think best matches their submission.
The feature currently works in 20 languages, and Google hopes to add more.
Best link shorteners to shorten that URL
Trying to convince people to click on a long, jumbled link is almost as bad as a door-to-door salesman trying to sell people financial services.
If your audience sees a link they perceive to be spammy in one of your social media posts, they’ll do the digital equivalent of slamming the door in your face -- scroll past it.
To avoid being perceived as spammy or sloppy when you have a legitimate link to share, check out a list of the seven best link shorteners that’ll clip your links into clean, consistent, and clickable URLs.
Last but not the least
An article recommended by Mário Júnior, CEO of AP | PORTUGAL Tech Language Solutions: "After testing the option in some regions earlier in the year, LinkedIn made its Stories option available to all users late last month, providing another way to connect with your LinkedIn audience and share relevant updates.
Stories have already become a key consideration on both Instagram and Facebook, and many now people prefer Stories over regular feed posts - which means that LinkedIn Stories could be a great way to maximize your engagement".
This text was not written by a native English speaker, but by a language lover. However, all our language services are always provided by native speakers.
ABOUT US
AP | PORTUGAL Tech Language Solutions is a Portuguese translation company certified by the ISO 17100 International Quality Standard. The company offers a wide range of language services, which include translation (TEP), post-editing machine translation (PEMT), transcription, desktop publishing, and subtitling, voice talent, software, and website localization technology, SEO, and consulting. It invests enthusiastically in the development of partnerships and cooperation anywhere in the world where your organization may need a partner for the African, Brazilian and European Portuguese language.
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